by Cathleen McCarthy
One thing Facebook has always had over Twitter is the visual element. Photos are easily integrated into anything you post on Facebook. But it's getting easier to post photos and video on Twitter--which is a good thing for jewelry makers and other visual artists. Your options for posting photos on Twitter now include:
- Clicking the camera icon. Easiest way to post a photo to Twitter is to use their recently introduced image icon. When you tweet--click the window on your home page under "What's happening?"--a little camera icon appears just below, on the left. Hold your cursor over it and it will say "Add an image." Click that and a window pops up allowing you to browse and upload images from your computer, just as you would on Facebook. Add a comment and your tweet will appear with a link that begins with pic.twitter.com. When someone clicks that, your pic and comment appear in their right panel.
- Using TwitPic or yfrog. These are both pretty easy to set up on an iPhone, so you can take pictures on the road and then post them immediately on Twitter. Nice way to share adventures as they're happening. I've had issues with TwitPic. I posted some pictures from my iPhone in April, for example, and they failed to appear until three months later, when they all popped up at once on my Twitter profile. I have friends who've used both TwitPic and yfrog without a hitch, however, so your mileage may vary.
- Tweeting video. For posting video, YouTube is still the leader, but there's also TwitVid and Vimeo. If you make a jewelry-making video tutorial and post it to one of these sites, you simply link to the URL on Twitter. Here's a nicely produced promo video on jewelry designer Kate Jones for inspiration.
- Streaming live. Feeling isolated? A web cam is the easiest way to show people exactly what you're doing at the bench, as you're doing it--no editing required. Of course, you have to be cool with the idea of unseen strangers watching you work. No staring out the window or picking your nose! If you find the idea of sharing your work with an invisible audience invigorating, your options include USTREAM and Justin.TV. You can always turn the web cam off when you want privacy. Metalsmith Dana Ruth streams her work at the bench. (Since it's live streaming video, you'll only see her if she's actually at work and online.)
Other options to consider: You can also link to images to sell handmade jewelry from DailyBooth, DeviantART, Etsy Jewelry, Flickr, TwitGoo, and Kickstarter .
Learn more about Twitter's New Twists in the December 2011 issue of Lapidary Journal Jewelry Artist. too.
CATHLEEN McCARTHY is a freelance writer whose stories on design, travel and business have appeared in Town & Country, AmericanStyle, and Washington Post.
NET PROFITS appears regularly in Lapidary Journal Jewelry Artist. Learn more about using Twitter to promote your jewelry in "New Twists on Twitter," December 2011.