How to Sell Jewelry: Tips for Your Home-Based Jewelry Business and Selling Jewelry Online

16 Dec 2011

What a dream to be able to make money doing something that you love to do: making and selling jewelry. Even if you don't want selling handmade jewelry to become your full-time career, it's gratifying to design your own handcrafted jewelry, offer it for sale, and for people to buy it! In our new eBook, How to Sell Jewelry: Tips for Selling Jewelry Online and Improving Your Home-Based Jewelry Business, you'll get expert, manageable tips from successful jewelry business owners that will help you learn how to sell your jewelry.

How to sell handmade jewelry is a question that I get asked very often, second only to how to price jewelry (which we'll get to in a minute). The key to starting a home jewelry business is to decide what you want to achieve. Do you just want to make money selling jewelry on the side? Or do you want to start a home-based jewelry business? Then, do you want your jewelry-making business to be boutique-based, or do you prefer selling jewelry online--or both? After you've answered those questions, you need to know how to sell your jewelry to complete a plan of action for a successful business.

You can learn all of that in our new eBook, How to Sell Jewelry: Tips for Selling Jewelry Online and Improving Your Home-Based Jewelry Business. You'll learn how to sell handmade jewelry, make a profit, and have fun, all at the same time! Plus how to use social media (Twitter and Facebook) to sell jewelry online (or in a brick-and-mortar store--yes, social media online can help you sell your jewelry in traditional stores!), how to price your jewelry, and what SEO (search engine optimization) is, and how to use it to your advantage.

Here's a quick recap of some of the essential jewelry-selling tips and information you'll learn in the free jewelry-selling guide.

How to Sell Your Jewelry Using Facebook by Cathleen McCarthy
Facebook is loaded with easy and effective ways to help you reach potential customers, whether you're selling jewelry online or off, which Cathleen outlines for you. It's easy to share images and news about your jewelry on Facebook--you sharing with fans, fans with their friends, those friends with each other, and so on. You can freely share dozens, even hundreds of photos of your handcrafted jewelry, and nothing gets attention for selling jewelry online like great photographs.

How to Sell Your Jewelry Using Twitter by Cathleen McCarthy
Your Twitter profile is an extension of your handmade jewelry brand, and Cathleen's Twitter tips will help you put your best foot forward using it, ensuring that you keep your Twitter (and Facebook) presence fresh and engaging to potential customers. Show the world that you're a serious jewelry craftsman and tempt them with photos of your designs and news about sales and products--all of which equals free online marketing through social media.

How to Sell Your Jewelry by Improving SEO by Cathleen McCarthy
Cathleen explains the basics of what SEO is and how to use it to your advantage online, to increase visibility for your jewelry business. Learn what words to use to help potential customers find you and what to Google before you start. Will you use your own name or create a brand name under which to sell your handcrafted jewelry? What words should you use to describe your jewelry? How do you spread the word (via social media) about your jewelry after you've made it? Cathleen shows how to harness the power of the Internet to promote and grow your business.

How to Price Jewelry for Your Jewelry Business by Suzanne Wade
The most heated discussions I've ever seen regarding jewelry revolve around pricing--fairly and effectively. It's a very emotional process for jewelry makers, who've often spent hours--days, weeks, or months even--working on a piece of jewelry. When selling handmade jewelry, it's one thing to make a sale, but it's another thing to make a profit--and in order to make a profit, you have to recover the cost for all that time as well as the other costs involved in a handmade jewelry business, including materials and overhead costs. If you want your jewelry making to be a business and not just a hobby, you have to put aside the emotional attachment to your work. Suzanne has tips and ideas for profitable jewelry selling, including a simple equation to help you determine fair prices.

I wish I'd had all these simple but powerful jewelry-selling tips and ideas when I decided to sell my jewelry online. So don't hesitate, download your copy of How to Sell Jewelry: Tips for Selling Jewelry Online and Improving Your Home-Based Jewelry Business now and you'll be making money in no time!

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on 25 Dec 2011 7:20 AM

"How to sell jewelry"', looks like a great ebook. Downloading it now. Thank you so much.

on 27 Dec 2011 7:55 AM

We have been working on our website and blog for a few years now and it never ends. Thank you for your articles to help everyone turn their handmade jewelry business into a success.

kami87 wrote
on 23 Jan 2013 4:19 PM

Great Resource for Selling Handmade Jewelry.

Another great resource for selling your handmade jewelry online is where you can use this book and our online shop to work together to sell your handmade jewelry. I will definitely download the book mentioned on this site. Great Article. I have been working on selling my handmade jewelry since I was 12 years old. It has become a lot more difficult now then it was in the 90s.

Raymondlee wrote
on 19 Mar 2013 7:45 PM

It's not a terrible idea to try buying and selling estate jewelry, diamonds and watches from private people by appointment and selling them online. That would give you a competitive edge. If you ended up with some stuff the wouldn't move well for you, you could always visit a local jewelry buyer to get rid of some of your extra inventory.

carmenabbott wrote
on 9 Jun 2014 7:26 AM

Selling homemade jewelry can be a difficult and competitive business to get into, but the popularity of online shopping can make the process a little more successful. An online jewelry business will allow you to reach a broader customer base, but be forewarned that competition is stiff. You can be successful, though, as long as you have quality merchandise to offer and enough extra time to spend on making your business appealing to Internet shoppers.

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